Logitech ad appears to show a white Xbox Series X

A white Xbox Series X has been spotted in a new Logitech ad, but it’s unclear if it’s an official colorway.

The console, seen by VGC, is seen in the background of an ad for the Astro A30 wireless headset, but has not been promoted elsewhere.

The scene itself depicts several consoles and peripherals placed on shelves … but it’s unclear if this is a real, upcoming version of the console or just a custom version made for this ad.

The Logitech ad's white Xbox Series X is seen to the right of the model.  (Image credit: Logitech)

The Logitech ad’s white Xbox Series X is seen to the right of the model. (Image credit: Logitech)

Aside from special editions such as the Halo Infinite Xbox Series X, the Series X has only been available in black since its launch in November 2020.

But the white (or two-tone) styling of the recently released Xbox Elite Series 2 Core controller could very well hint that a white Xbox is on the way… or it just looks that way whether you’re playing on the Xbox Series X or S .Either way, the appearance of a white console in the new Logitech ad is intriguing.

We have contacted Microsoft for further information.

The new Xbox Elite Series 2 Core edition launched alongside the Xbox Series X|S September update, which added a new feature to this controller. You can now change the color of the Xbox logo as well as change the hue and saturation.

Elsewhere, Logitech’s Steam Deck rival, the Logitech G Cloud Gaming Handheld launches in October and costs just $349.

The G Cloud Gaming Handheld uses Android 11 and comes with the Google Play Store pre-installed. Marketed as the first dedicated cloud gaming handheld, the console is capable of using Xbox Cloud Gaming and GeForce Now, and can also install additional apps via the Google Play Store, including remote play and video streaming apps.

Want to read more about the Xbox Series X|S? Check out the new Xbox September Update as well as details on its new noise reduction feature.

Ryan Leston is an entertainment journalist and film critic for IGN. You can follow him further Twitter.

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