Here’s why the BMW M3 Touring is not coming to America

BMW finally took the official wrapping of the new (and first) M3 Touring on Tuesday, and that’s exactly what we expected. While these hot cars are driving, the new M3 Touring has a long roof, hatch-style opening at the rear, the same 503-horsepower straight-six that drives the regular M3 and M4 Competition, the same grille, and, of course, no chance in America.

Cool carts that do not come to the United States because no one buys them are not a new phenomenon. And while the rationale behind M3 Touring’s American absence ultimately still boils down to “It Wasn’t Worth It”, there’s a little more to the story than that.

“The decision to go ahead with the M3 Touring (G81) was made late in the development of [non-M G21] 3-Series Touring, “a spokesman for BMW USA said The drive. “At the time the decision was made to proceed with [M3 Touring]it had long been decided that it [regular 3 Series wagon] would not come to the United States, and therefore there had been no development work towards American certification – a long and costly process. “

In other words, BMW USA had already refused to homologate the 3-series car wholesale before the M version was green at all. And when the company knew an M3 Touring was coming, it was – financially speaking – too late.

“There is often a battle between our desire to give dedicated BMW enthusiasts what they want and the technical and economic realities of making it happen. This is one of those times when investing in development, testing and homologation for a low volume vehicle was simply unjustified. “

When I asked about BMW USA ville have homologated and federalized wagon 3s here, if only the M3 version was part of the plan from the start, the representative refused to speculate.

In any case, BMW says the slightly heavier M3 Touring will go from 0 to 62 mph in 3.6 seconds, a tenth slower than the sedan. It also receives the company’s new gen interior with a curved 14.9-inch screen.

Since most of the press photos you’ve probably seen over the last day are of a relatively sad gray car, here’s a way that is cooler green out in nature for your viewing pleasure. For many, if not most of our Stateside readers, this is actually the closest you will ever get to the BMW M3 Touring.

Do you have a tip or question for the author about the new M3 Touring? You can reach him here: chris.tsui@thedrive.com

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